Key Takeaways
- Samsung shipped 18% of the world’s smartphones in Q3, barely holding onto its prime spot towards iPhones, which additionally accounted for 18% of shipments.
- The brand new iPhone 16 lineup helped Apple ship extra gadgets, whereas the Galaxy S24 sequence is believed to have slowed down in Q3 2024.
- Xiaomi remained the third-largest smartphone maker with 14% market share, whereas Oppo claimed fourth with 9%, and Vivo rounded out the highest 5, additionally holding 9%.
Samsung has been having a tricky time retaining its crown because the world’s greatest smartphone maker, a title it snagged from Nokia over ten years in the past. In 2023, Apple managed to knock Samsung off its perch, even with a 3.2% drop in shipments. However Samsung fought again and took the highest spot once more within the first quarter of 2024, although it was by a fairly slim margin. Now, with the Q3 gross sales figures out, Samsung remains to be main the pack, however the hole between its gross sales and Apple’s is smaller than ever.
Associated
The corporate behind Android captured lower than 2% of US smartphone shipments in Q1 2024
In accordance with Canalys, Samsung shipped 18% of smartphones in Q3, barely holding onto its prime spot towards Apple, which additionally accounted for 18% of shipments (through GSMArena). In the identical quarter final 12 months, Samsung had a 21% market share whereas Apple was at 17%. The brand new iPhone 16 sequence appears to have given Apple a lift in 2024.
Canalys identified that Apple hit its highest third-quarter quantity ever and has by no means been nearer to taking the lead within the world smartphone marketplace for Q3 than it’s now. The corporate is driving the wave of the market’s shift towards premium gadgets, which is occurring alongside a refresh cycle for devices that individuals purchased through the pandemic.
Supply: Canalys
On Samsung’s facet, its premium Galaxy S fashions launch firstly of the 12 months, however their reputation tends to decelerate within the final two quarters. For reference, in Q1 2024, Samsung shipped 19.64 million items, beating Apple’s 17.51 million items offered.
Total smartphone shipments grew by 5%
The smartphone market is trying fairly good in Q3 2024. International smartphone shipments grew by 5% 12 months over 12 months, marking the fourth straight quarter of development. In addition to Apple and Samsung, Android manufacturers like Xiaomi and Vivo additionally made it into the highest 5.
Xiaomi grabbed 14% of the market share, retaining its spot because the third-largest smartphone maker. Oppo claimed the fourth place on the checklist for the primary time this 12 months with a 9% market share. Rounding out the highest 5, Vivo boosted its shipments by double digits, additionally holding 9% of the market.
Associated
Samsung made $51 billion in Q1 because of the Galaxy S24
The corporate says the demand for top bandwidth reminiscence additionally propelled earnings